Episode 6 — October 2, 2019
Making the Message Personal with Ben Strauss
CEO and President of Climate Central
TV weather forecasters might be a secret weapon in the battle against climate change. They’re trained and trusted scientists who reach millions of American homes every day, connecting the dots between the environment and people’s daily lives. Ben Strauss and his colleagues at the nonprofit climate research and communication organization Climate Central use these insights to connect the public with cutting-edge climate science.
Links
Climate Matters partnership between Climate Central and meteorologists
Surging Seas sea-level rise interactive
Ancient Sea Rise Tale Told Accurately for 10,000 Years
Responses to Ocean Rise: The Ancestors’ Tales
Maps of public opinion on climate change, from the Yale Program on Climate Change Communication
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